Things That Make Em’ Go Mmmm! The Art of Creating “Craveability”
Did you know that 76% of consumers crave a food first, and then select a restaurant based on that craving? As restaurant owners, this is a very valuable statistic because it means an opportunity to...
View ArticleInstagram for Your Restaurant: How to #DoItTheRightWay
Social media is everywhere. Everyone has an account on Facebook, Twitter, and/or Instagram that they use on a daily basis. These avenues not only keep us connected with others, but they also help us...
View Article10 Ways to Improve Your Restaurant’s Menu to Increase Profitability
1) Take a hard look at your prices. Pricing products is one of the most difficult things that any business owner has to do. At it’s simplest, you try to calculate prices that will cover your costs...
View ArticleDon’t Hate, “DONATE” with a Plan! Tips for Charitable Fundraising at Your...
It’s that time of year again…back to school and back to a more rigid routine. What does this mean for restaurant owners? Likely, request after request for donations to support schools, groups, and...
View ArticleTop Tips for Reducing Food Waste in Your Restaurant
There is a growing concern in our country that those in the restaurant industry need to know about: food waste. According to the United States Department of Agriculture (USDA), food waste is estimated...
View ArticleThe Fast Casual Storm: How You Can Compete
Trends in the restaurant industry are changing thanks to the influence of fast casual restaurants. Establishments like Chipotle, Taco Del Mar, Five Guys, and Panera Bread, to name a few, are taking the...
View ArticleTips for Hiring Millennials and iGens in Your Restaurant
Have you caught yourself saying it yet? Those words that made you cringe when your parents or grandparents used to say them to you? “I just don’t understand kids these days! When I was your age, I…”...
View ArticleAutomation in the Restaurant Industry
When you hear the words “automation” and “restaurant” in the same sentence, what comes to mind? You may envision being seated at a table with the ability to order and pay for your meal right from a...
View ArticleWhat You Need to Know When Trying to Obtain a Liquor License
Most establishments plan on serving some type of alcoholic beverage. Alcohol has a decent markup price in relation to the effort needed to serve it, making it ideal to increase profits. The profit...
View ArticleHow Restaurant Owners Can Get the Most Out of Attending a Trade Show
Its trade show season and our crew at East Coast Chair & Barstool is gearing up for traveling to shows around the country. We’ve already exhibited in Columbus, Ohio for the North America Pizza...
View ArticleAvoid These 5 Major Pitfalls that Can Destroy Your New Restaurant
The number of failed restaurants can be a little scary when you first look at them. Several years ago, Cornell University paired with Michigan State University to conduct a study of restaurants in...
View ArticleThe 10 Most Important Restaurant Touch-points to Ensure a Great First Impression
Restaurants only have one opportunity to make a good first impression on a new customer. This impression can be made through different touchpoints, or contact opportunities, and can be the reason why...
View Article7 Best Practices to Achieve Success in the Restaurant Industry
Why did you decide to open your restaurant? Has it been a dream of yours that you’ve finally been able to act on, or is it just in your DNA to provide a service to others? Regardless of your answer...
View ArticleHow to Increase Summer Traffic in Your Restaurant or Bar
Need to rev up the summer traffic in your establishment? Read these five ideas on how to attract your audience and choose the one that fits best with your strategy!
View ArticleMeet the New Outdoor Collections of Summer 2016
Check out our four new outdoor collections for summer 2016! You're sure to find something perfect for your bar or restaurant's patio and get inspired to increase curb appeal.
View ArticleHow Your Restaurant Can Capitalize on the Pokémon Go Phenomenon
Wondering how to get onboard with the newest social media trend, Pokémon Go? Read these tips to see how your restaurant or bar can profit and increase traffic from the app!
View ArticleSo You Want To Open a Brewery
So you’re thinking of starting a brewery. It’ll be simple right? You love beer and you’ve been brewing it at home for a while now, so what could be that different? It turns out quite a bit. We’ve...
View ArticleMobile Wallet Basics for Restaurant Owners
Looking for a streamlined, simpler way for your customers to pay? Not sure about the mobile wallet trend? Read our breakdown of the most popular mobile wallet applications and see what method could...
View ArticleHow to Market Your Restaurant to Millennials: Getting Social
By understanding the mind of a millennial, restaurant owners can uniquely tailor their marketing communications for this generation. Find out what your restaurant can do to better market to millennials.
View ArticleBack to School Promotions To Boost Your Restaurant’s Bottom Line
School zone signs are flashing, commutes are taking longer, and the yellow buses are hitting the road. It is hard not to notice that school will soon be back in session, if it hasn’t already started....
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